Archive for the 'Copywriting tips' Category...
Filed under Copywriting tips, Online marketing
Now that you’ve got the basics understood, it’s time to move on to the juicy stuff.
This installment is dedicated to insider tips and important lingo basics.
Pt. 3 is dedicated to even more terminology, specifically types of content and Pt. 4 will offer tools and resources found across the web.
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Published by Paige on Tuesday, March 4th, 2008
Filed under Copywriting tips, Online marketing
There may already be college courses designed to teach Perez Hilton clones the fine art of blog posting.
Until you find the time to take a night class or two you can use this series of simple (but long) guides to writing a blog post with a solid foundation.
The Basics
Here are some of the basic elements of writing on a blog, whether you use it to find work or write about your favorite hobby.
Every bit of reading I link to in this series of articles is essential for those who want to write online and do a good job of it. Read them once, then read them again. I still go back and read through many of them from time to time.
In fact, some of the examples I use in this series are over ten years old. A testament to the idea of quality content.
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Published by Paige on Tuesday, February 26th, 2008
Filed under Copywriting tips
This article makes looking for writing work a full time job. There are plenty of different resources out there for finding freelance gigs, I use all of these sites listed in this article when I’m looking for work.
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Published by Paige on Wednesday, February 20th, 2008
Filed under Copywriting tips
Listen to Mr. Vonnegut
Tips from great writers help in all facets of writing, and Kurt Vonnegut is a great place to start.
The author of gems like Slaughterhouse Five and Cat’s Cradle his rules are helpful to writers of all kinds.
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Published by Paige on Friday, December 21st, 2007
Filed under Copywriting tips
Why You Need the Edge Pieces
As you may know writing for the web differs from print. Both of them have common goals, however writing on the web allows the writer to take concepts further.
Ideas can instantly be expanded when you ‘click here’, therefore they need to be laid out in a simple format, and made easy for busy readers to scan through.
Here I present some basic pieces to help web based writers put together quality content.
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Published by Paige on Tuesday, December 18th, 2007
Filed under Copywriting tips, Word games
How Do You Write Around the Block?
We’ve all been there, staring at a blank screen, wondering what to say. In that moment all I can think is ‘perhaps this is it, perhaps I’ve emptied my brain of words for good this time’. Writer’s block comes down to a low point for inspiration and creativity, both of which humans possess in endless supply.
I did some research and compiled a list of tips to help in those moments of blank-screen panic.
5 Tips to Subdue the Block
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Published by Paige on Sunday, December 16th, 2007
Filed under Copywriting tips, Online marketing
More Tips to Knock Your Sales Copy Out of The Park
Not only must good copy be engaging, it needs to promote your product / service to your target market. Web copy is geared towards marketing, so it is important to understand the key elements when attempting web-specific copy.
Writing Copy That Sells
There are a few basic points that need to be understood when preparing content, articles and ad copy for any website. Here we will discuss the last three:
Using clever anchor text can increase click-through rates
Good internal linking structure increases usability
Every page should close with a marketing hook and navigation options
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Published by Paige on Thursday, December 13th, 2007
Filed under Copywriting tips, Online marketing
Good Content Means More Money in Your Pocket
Not only must good copy be engaging, it needs to promote your product / service to your target market. Web copy is geared towards marketing, so it is important to understand the key elements when attempting web-specific copy.
Writing Copy That Sells
There are a few basic points that need to be understood when preparing content, articles and ad copy for any website. Here we will discuss the first three:
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Published by Paige on Tuesday, December 11th, 2007